Seo Care Vitamin C Serum 30 ml | Brightening & Antioxidant Care

Professional Vitamin C 10% Serum — Brightening & Antioxidant Shield

The Seo Care Vitamin C 10% Brightening Serum 30ml is a professional-grade antioxidant treatment that combines two of the most stable and effective forms of Vitamin C — Sodium Ascorbyl Phosphate and 3-O-Ethyl Ascorbic Acid — at a potent 10% concentration to deliver visible brightening, dark spot reduction and comprehensive free radical protection. Formulated by SEO Pharma’s dermatological research team in Istanbul, Turkey, under the guidance of founder Selim Inözü, this serum addresses the fundamental problem with most Vitamin C products on the market: instability. Pure ascorbic acid (L-Ascorbic Acid) oxidises rapidly when exposed to light, air and water, losing its efficacy within weeks of opening. The Seo Care formula solves this by using two stabilised Vitamin C derivatives that maintain their potency throughout the entire usage period while converting to active ascorbic acid once absorbed into the skin. This Turkish-developed approach ensures that every drop you apply delivers the full brightening and antioxidant power that Vitamin C is renowned for, without the irritation, instability or rapid degradation that plagues conventional formulas. The serum is further fortified with Niacinamide, Hyaluronic Acid, Panthenol and a botanical complex of Green Tea, Centella Asiatica, Guava Seed Oil and Rice Bran Oil — creating a comprehensive treatment that brightens, hydrates, protects and nourishes simultaneously.

Key Benefits

• Visible Brightening: Dual stabilised Vitamin C forms inhibit melanin production at multiple enzymatic pathways, gradually fading existing dark spots and preventing new hyperpigmentation from forming
• Powerful Antioxidant Shield: Neutralises free radicals generated by UV exposure, pollution and blue light, preventing oxidative stress that accelerates skin ageing
• Collagen Stimulation: Vitamin C is a required cofactor in collagen synthesis — consistent daily application supports the production of new collagen fibres for firmer, more elastic skin
• Enhanced Stability: Unlike pure L-Ascorbic Acid serums that oxidise within weeks, the Sodium Ascorbyl Phosphate and 3-O-Ethyl Ascorbic Acid in this formula remain stable and effective throughout the product’s entire lifespan
• Hydration Support: Sodium Hyaluronate and Glycerin provide humectant hydration that prevents the dryness sometimes associated with active Vitamin C treatments
• Skin Tone Evenness: Niacinamide works synergistically with Vitamin C to address uneven skin tone, enlarged pores and textural irregularities

Key Ingredients

• Sodium Ascorbyl Phosphate (SAP): A water-soluble, phosphorylated form of Vitamin C with exceptional stability. SAP is converted to active ascorbic acid by phosphatase enzymes in the skin, ensuring targeted delivery where it matters most. Research demonstrates its efficacy in brightening, anti-inflammatory action and even anti-acne properties due to its antimicrobial activity against P. acnes bacteria
• 3-O-Ethyl Ascorbic Acid: One of the most advanced Vitamin C derivatives available — it is both water-soluble and oil-soluble, giving it superior skin penetration compared to most Vitamin C forms. It directly inhibits tyrosinase activity to reduce melanin production and has been shown to remain stable at a wide pH range
• Niacinamide (Vitamin B3): Interrupts the transfer of melanosomes to keratinocytes, reducing visible hyperpigmentation. Also strengthens the lipid barrier, minimises pore appearance and controls excess sebum
• Sodium Hyaluronate & Glycerin: Dual humectant system that draws and retains moisture in the skin, keeping it hydrated and plump while the Vitamin C actives work on brightening
• Panthenol (Pro-Vitamin B5): Soothes, moisturises and supports the skin’s natural repair processes, reducing any potential irritation from the active Vitamin C concentration
• Centella Asiatica & Camellia Sinensis (Green Tea): Botanical powerhouses that provide additional antioxidant protection, stimulate collagen production and calm inflammation
• Guava Seed Oil & Rice Bran Oil (Oryza Sativa): Lightweight plant oils rich in essential fatty acids, phytosterols and natural Vitamin E that nourish the skin without clogging pores
• Arnica Montana & Citrus Extract: Support microcirculation and provide additional brightening compounds that complement the Vitamin C actives

How to Use

1. Cleanse with the AHA BHA Exfoliating Cleansing Gel or the Gentle Cleansing Gel for Dry Skin
2. Apply your toner and allow it to absorb — the Dark Spot Toner with Tranexamic Acid complements the brightening action of this serum
3. Dispense 3-4 drops of the Vitamin C Serum onto your fingertips
4. Gently press and pat the serum into your face and neck, focusing on areas of hyperpigmentation or uneven tone
5. Wait 30-60 seconds for absorption before applying your moisturiser
6. Use every morning for best results — Vitamin C is most effective as a daytime antioxidant shield
7. Always follow with the SPF50+ Sunscreen during the day, as sun exposure triggers the melanin production that Vitamin C works to inhibit

Complete Seo Care Routine

The Vitamin C Serum delivers maximum results when used as part of the complete Seo Care skincare system created by SEO Pharma’s dermatological experts in Istanbul:

1. Step 1 — Cleanse: Remove impurities with the Oil-Based Cleanser followed by the AHA BHA Exfoliating Cleansing Gel for a thorough double cleanse
2. Step 2 — Tone: Prep the skin with the Dark Spot Toner with Tranexamic Acid to enhance brightening or the Toner for Sensitive & Dry Skin for gentle hydration
3. Step 3 — Treat: Apply the Vitamin C 10% Brightening Serum — layer with the Hyaluronic Acid Serum for added hydration
4. Step 4 — Moisturise: Lock in the actives with the Moisturising & Nourishing Cream or the Barrier Repair Cream
5. Step 5 — Night Repair (PM): Switch to the Retinal Renewal Night Cream in the evening for advanced anti-ageing repair while you sleep
6. Step 6 — Protect (AM): Finish every morning with the SPF50+ Broad Spectrum Sunscreen — essential when using Vitamin C to prevent new pigmentation

Who Is This For

• Dull or uneven skin tone: If your complexion looks tired, sallow or lacks luminosity, the dual Vitamin C complex restores visible radiance
• Dark spots and hyperpigmentation: Sun spots, post-inflammatory hyperpigmentation and melasma respond well to consistent Vitamin C application — pair with the Tranexamic Acid Serum for stubborn pigmentation
• Preventative anti-ageing: Vitamin C is one of the most evidence-backed ingredients for preventing premature ageing caused by UV and environmental exposure
• All skin types including sensitive: The stabilised Vitamin C forms in this serum are gentler than pure L-Ascorbic Acid, making them suitable for reactive skin types
• Urban environments: City dwellers exposed to pollution and blue light benefit significantly from the antioxidant shield that Vitamin C provides

Certifications & Quality

• Dermatologist-Developed: Created by SEO Pharma’s dermatological research team in Istanbul, Turkey, led by Selim Inözü with over 15 years of medical and pharmaceutical expertise
• Cruelty-Free: No animal testing at any stage of product development or manufacturing
• 98% Customer Satisfaction: Verified across global customer surveys for all Seo Care products
• EU Cosmetic Regulations Compliant: Meets the stringent safety and efficacy standards of the European Union cosmetic regulatory framework
• Trusted in 40+ Countries: Exported and sold across more than 40 countries, reflecting consistent quality trusted by dermatologists and consumers worldwide

Why Shop at Oriento Store?

Oriento Store sources all Seo Care products directly from SEO Pharma in Istanbul, Turkey, guaranteeing 100% authentic formulations with full batch traceability. Our team specialises in Turkish dermatological skincare and can help you build a customised Seo Care brightening routine tailored to your specific skin concerns. Explore the full Seo Care range and experience the quality that has earned the trust of customers in over 40 countries.